How to use Voice Broadcasting effectively

by Bob Ullman

I have been using automated voice broadcasting for about 9 months now and I find it to be very effective in acquiring new prospects and sales. In today’s times where email marketing is not that effective I find voice broadcasting to be a great alternative. It is possible to reach over 10,000 people directly in less than 1 hour with most of the systems available today. Voice broadcasting is simply the ability to have a pre recorded message tied into an auto dialing telephone system.

I find on an overall average about 1 in forty people will respond to my message by pushing 1 to receive more information. It is most effective to then transfer them to an 800# where they can listen to a longer message. They can be directed to a web site or leave the number to speak with me personally. The cost of calling is about 3 cents per call so I can reach 10,000 people for about $300 or $1000 people for about $30.

I find that on an average I spend less than $100 per week and can generate more than enough prospects.

Of course the other important point is where do I get the numbers to call? Most of the systems today come with many free phone numbers however I like to have a more targeted list. Many people sell calling lists including the voice broadcasting companies but I use some software that actually goes through all the websites based on keywords and scrapes the phone numbers of for me. I can actually get 1000’s of leads in minutes.

This way my list is targeted and more likely to respond to my offer.

Like any other type of sales voice broadcasting is based purely on numbers however the ability to let a software system do all of the grunt work is a huge advantage in my opinion. It can make the numbers work in your favor and many people have achieved quick results compared to other methods of acquiring prospects such as SEO (Search Engine Optimization), email marketing, article writing, blogs and videos. All of these are effective however most require more of a long term effort.

In summary I wish you well in your marketing efforts and it is wise to always explore new methods.

Bob Ullman

http://bobullman.com